Emmy-winning TV and Video CampaignsWith over 25 years developing ad campaigns featuring commercials, videos and educational content, here are a few of my favorite pieces: Using the NFL’s leading quarterback Derek Carr, this spot highlighted the power of Valley Children’s Hospital and gave me an Emmy nomination.This concept piece created for a new business pitch helped to win Barnes-Jewish Hospital. This concept piece was created to help win, and win over, a new client - Michigan Medicine. This anthem video honored Airstream’s 90th anniversary and scored over 300,000 views in its first 72 hours.This Super Bowl spot launched the campaign “Ad Guys” for Hungry Howie’s and earned me my third Emmy.Based on a true story, this commercial for Consumers Energy celebrated clean energy and scored me my ninth Emmy.This commercial helped the Michigan State Police combat drunk driving and won me my fifth Emmy.This commercial for Henry Ford Hospital tells the story of cancer in reverse and netted me my sixth Emmy.This commercial for Western Michigan University launched their new brand “Rethink Smart" and helped increase admissions by 25%.Created for Health Alliance Plan, this spot found a humorous way to highlight health insurance and grow PPO sales from 5 to 70%.This consumer-facing video created for Lear helped bring much-needed edge to the brand while highlighting clean tech. For Valley Children’s Hospital, we brought their mascot, George the giraffe, to life and made him larger than life.